About Clean Light Labs
Clean Light Laboratories introduced our first products in 2016, with a focus on sanitizing solutions for women’s intimate health. After being granted a patent for sanitization of complex products, the market potential opened. With the significant increase in global hygiene consciousness across the world, CLL has developed additional systems utilizing it’s double-patented technology that will have a positive impact in a number of industries offering a safer and very consumer friendly sanitization method.
Carrie Martz - Our Founder
Clean Light Laboratories was founded in early 2016 by a woman who was passionate about finding ways to keep families safe from germs. Carrie Martz, the founder, had years of experience bringing consumer products to market having owned an advertising agency for 30 plus years. After successfully selling to Bob Parsons, Founder of GoDaddy, she had an opportunity to do something different. Carrie looked for a way to make a difference in people’s lives by bringing a new product to market that would safely sanitize the items they touched thus stopping the spread of germs. Throughout Carrie’s career she had worked with many hospitals and non-profits. Clean Light Laboratories was her way to combine her marketing know-how with market opportunities to help keep families healthy. Having two grandchildren, she knows all too well how fast even a common cold can be transmitted. Her first product was focused on the intimate health market. After receiving a patent for the Sanitization of Complex Products she pivoted the brand to a broader audience and Puritize was developed. Since 2016, two products were brought to market and now Puritize. Puritize is the only scientifically proven home sanitizer with a double patent to sanitize even more complex products such as electronics, baby bottles and toys, cosmetics and more. Never had she thought that her first UVC sanitizing system would be a solution to the pandemic. But fortunately, the company has years of manufacturing experience in UV-C, two patents with three pending, two registered trademarks and a robust product line up to continue to make a difference in the health and safety of families.
CLL’s goal is to become the trusted brand for home sanitizing systems, scientifically proven and patented that kill all kinds of germs. Once profitable, the company will establish a social impact program to donate product to countries and healthcare professional where needed most.
Our Team
Deb Henretta
Deb spent 30 years at Procter & Gamble (P&G) as a C-suite executive, successfully growing multi-billion dollar businesses. She served as Group President of P&G’s e-business, which touched nearly half of P&G’s $86B dollar portfolio. She also served as President of the $20B Global Beauty Sector, as Group President of P&G’s $10B Baby Care business, and as acting CEO of P&G’s $15B Asia business. Deb spent 7 consecutive years on Fortune’s US and international rankings of the 50 Most Powerful Women in Business.
Craig Cerrana
Craig is a 15 year start up veteran CEO/COO with extensive experience in manufacturing products in China. Craig’s successes include over 30 toys manufactured in China including ZhuZhu Pets as well as yurbuds, and has developed major licensee programs including Disney, Cartoon Network, Coca Cola and World Triathlon Corporation. Craig’s retailer connections, strategic oversight and business acumen in the CP sector will play an important role with Clean Light Labs.
Andrew Bart
Andrew is an early and growth stage venture capital advisor, and C-Suite executive. His passion for emerging technology and startup incubation and acceleration process drives him to serve as a fractional Chief Growth Officer to foster growth. He served on the startup team at iCrossing, that exited to Hearst for $325M, founding, self-funding, and exiting a supply chain management and lead generation technology venture to his global corporate strategic partner, founding and operating a global portfolio of 50+ ventures as an equity stakeholder, and serving as lead investor and Growth executive for ClearVoice, content marketing platform which exited to Fiverr leading to a $600M+ IPO.
Stephanie Oberman
Stephanie most recently held the position of SVP of Sales Operations for Citizen Watch America where she was responsible for the consolidation and restructuring of multiple brand units. With a career spanning three decades in consumer products, she has successfully grown businesses in National Retailers across the spectrum.
Carol Schumacher
Carol is a highly accomplished corporate affairs executive, with a track record of providing strategic counsel to C-suite leaders and boards. As a corporate officer at Walmart, Home Depot, Signet Jewelers, Intercontinental Exchange and Kerr-McGee, she has extensive experience in strategic messaging, crisis preparation and risk management, communications to investors and financial audiences, corporate governance and stakeholder engagement to support shareholder value, reputation and business transformations. She also is on the board of advisors for chiefofstaff.com, a fin-tech start-up.
Carole Irgang
Carole Irgang is a C-Suite marketing professional having held positions at global agencies and marketing organizations and as founder of her own marketing consultancy, Red Shoes Marketing. Carole is a results-oriented business leader who has built and reinvigorated some of the worlds great brands including Pantene, Barilla Pasta, Godiva, Avon, Downy Fabric Softener, Kraft Foods, and Go Daddy. Her expertise in brand marketing strategy, brand identity, and communication strategy cuts across product categories from Beauty to Feminine care, Foo, to Pharmaceuticals and Household Products to Snacks & Beverages and Technology and Industrials.
Our Mission
Clean Light Labs is committed to supporting global health issues by developing solutions to easily kill germs that cause infections. Our commitment is to improve our planet and our lives by providing support to developing countries.
Why UV-C?
As households join the growing trend of hygiene consciousness, people find more urgent need to protect their families from germs on everyday household and health and wellness items. For almost 100 years UV-C has been used in hospitals as an effective sanitization method. Based on this proven technology CLL, along with our patented grid system to maximize light penetration, offers a simple solution to fight germs.
Recent technological enhancements have made it possible for UV-C disinfectant technology to employ in an ever expanding field of applications. We will continue to develop products utilizing our patented technology to offer disruptive product solutions. These products will eliminate the need to use harmful chemical disinfectants and are eco-friendly.
CLL’s products bring this opportunity to every household at an affordable price.